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Marketing Analytics & Automation Manager

Marketing Analytics & Automation Manager

About Mentalyc: 

Mentalyc, is an industry leader and pioneer of AI-note taking for therapists and other mental health professionals. Since the company incorporation in 2021, we have automated note taking, treatment planing, progress tracking with AI as a central component. We have also acquired thousands of customers and grew our team.

Our vision is to make therapy more effective, efficient, and truly measurable through insightful, data-driven interventions. Our mission is to turn AI-generated notes into Clinical Intelligence that helps therapists grow, deepen therapeutic relationships, and achieve outcomes AI alone never could.

What we offer:

  • Visionary Leadership: Ambitious founders dedicated to transforming therapy and reducing global suffering.
  • Meritocratic Autonomy: Full freedom to choose your working style—judged solely by your results.
  • Rapid Career Growth: Exceptional ownership and intellectually stimulating challenges tailored for high performers.
  • Bootstrapped & Profitable: Sustainably successful, revenue-driven growth without investor dependence.
  • Pioneering Innovation: First-ever projects leveraging complex data to redefine the future of mental healthcare.

Responsibilities:

  • Build and maintain marketing dashboards (SEO, funnel conversion, adoption, CAC/LTV).
  • Set up and manage automations (n8n, Zapier, agents) to streamline workflows.
  • Ensure accurate event tracking and data pipelines (UTMs, GA4, Looker, CRM).
  • Partner with SEO, Content, Growth, and PMM to provide insights and enable experiments.
  • Deploy and integrate AI tools into marketing workflows.
  • Deliver clear, actionable reports for the Head of Marketing and leadership.

Requirements:

  • 3+ years in Marketing Analytics, BI, RevOps, or Marketing Ops in SaaS.
  • Strong SQL and Python skills (comfortable writing queries/scripts).
  • Hands-on experience with automation tools (n8n, Zapier, Make) and CRM/analytics platforms.
  • Strong analytical mindset; fluent in CAC, LTV, funnel metrics, attribution.
  • Curiosity and drive to experiment with AI and automation to save time and scale impact.

Success Metrics:

  • Accuracy and reliability of dashboards.
  • % of workflows automated vs. manual.
  • Time saved for the marketing team.
  • Quality and adoption of insights across SEO, growth, and PMM.

Why Join Us:

  • Shape the foundation of marketing analytics & ops in a fast-scaling SaaS.
  • Work with a high-impact marketing team (content, SEO, growth, PMM, creative).
  • Direct influence on company growth through smarter data and automation.
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